Most marketers aren't spending money to send traffic to their Facebook. The larger majority send paid traffic to their website. Think about it, why would I want to pay to send traffic to my Facebook profile where there are several chances for the visitor to leave my profile and not convert into a lead? Facebook is an easily distracted environment. Your website is engaging and focuses on one thing: your niche. No random IM requests, no Farmville to take care of, no “which celebrity do I resemble?” quizzes. Having a website with keyword rich, optimized content is required if you want to maximize your return on investment.
When doing SEO, you should never forget the power of internal link building. By linking the various pages on your site with the anchor text, you'd be able to utilize the full potential of internal link building, and create high quality link juice for the search engines. Most people don't know this, but now you do and you can put it into practice. When you build your links internally, you offer your page rank to your various pages and this will rank you higher as well. Link building is never completed until you have all of your pages linked.
Speed of the site - When discussing SEO tips for small business, speed of the website needs special mention. Traffic towards your page is directly proportional to the speed. Faster the site loads, more traffic visits the page.
What's this mysterious “black hat” SEO strategies? Is it the latest fashion trend? No it's not a fashion trend at all. Should I do it? Does it work with the SE's or is it just a waste of time? The answer to these questions depend upon who you are talking to. Many employ these strategies and continue to do so today.
The important point of that tip is to concentrate on getting one page in the top 10. That's all you need. You will have links to all your other pages once somebody reaches that page in the top 10. Tip nine: Once you get visitors keep them there. Give them useful content and something to do, even if just to click from page to page. Offer them a free gift for completing a quiz on your topic, or free vacation certificates for certain actions: these are easily found on the internet in a form that you can either post or email for them to print their own. Offer them an opt-in form so that you can keep in touch.
SEO news Basically when I find stuff converting, I just start to zone in on it more. They'll identify themselves, especially with the paid marketing. If it's converting from paid marketing, it's a really good sign. You should leverage it out with free traffic as well.
This is one of the most common SEO mistakes made by most people new to online marketing. They made the mistake of over stuffing their websites with keywords thinking that the more they have on their website and meta tags, the higher they will rank in the search engines. Keyword stuffing occurs if you have more than 30% of your keywords on your website. However, nothing is further from the truth. If you over stuff your website with too many keywords, search engines will treat your website as a spam site. In the worst case, your website may even be banned from the search engines entirely.